Digigraphie - English

Technical commitment

The use of the term Digigraphie relates exclusively to a print produce:

By an Epson Stylus Pro professional printer
With Epson UltraChromeTM inks
On certified* paper or canvas.
Authenticated: numbered, signed by the artist, marked with the relief stamp and accompanied by its certificate.

If one of these four obligations is not complied with, the printed work cannot, in any case, be qualified as Digigraphie®. This obligatory qualification is the guarantee, for the artist as for their clients, of ensuring the fidelity and permanence of the reproduced work.

Moral commitment

The Artist undertakes, in the context of the use of the Digigraphie label, to exclusively produce works in limited series.

The concept of limited series is defined by three criteria freely determined by the Artist:

The number of proofs reproduced
The format of the reproduction of the work
The support on which it is printed.

If, for a defined series, the printer, paper or format is changed, it is obligatory that this become the subject of a new series. The artist undertakes not to exceed the determined print run number, as indicated on the Digigraphie certificate given to each acquirer of a work.

If these commitments are not complied with, Epson reserves the right to withdraw the embosser from the Artist, together with their Digigraphe referencing. On their part, the Digigraphe Artist may withdraw from this programme without prior notice and without particular reason, but having notified Epson in advance.

Digigraphie Explained

The creation of the Digigraphie® label is relatively recent. Digigraphie® was officially launched on 13th November 2003, at the centenary of the Autumn Exhibition. But its practice is much older. For several years, photographers, sculptors and painters, as well as service providers (photo laboratories and lithographic studios), have been using the technology of Epson printers to produce prints on art paper. This in turn has opened the doors to a new discipline: the digital reproduction of a work of art.

The search for a name

But what should a high quality, digital art print created with an Epson printer be called? This question arose as long ago as 1991 in the USA, when Jack Duganne, head printer at Nash Editions, needed a generic term to describe the works of the artist Diane Bartz, produced using inkjet technology. He used the French term "jet d'encre" (inkjet) which he refined to "gicleur" (jet/sprayer) and then "Giclée" (sprayed). A new label was born. (Source "Digital Printing" by Harald Johnson, Eyrolles editions).

French artists were also faced with the same problem as Duganne. They immediately chose discard the expression "ink jet print", which they found to be inappropriate for an art print. Some of these artists therefore decided to create their own label. This was the case for Philip Plisson, the marine artist who created "Pixographie", or Jean- Noël l'Harmeroult, the fashion photographer who called his works "Hyperchromes".

These two image professionals therefore used a personal label to describe their limited-edition art prints created using Epson Professional photo printers.

The arrival of the "Digigraphie®" label

Faced with these developments, Epson France registered the name Digigraphie® with the INPI (Institute Nationale De La Propriété Industrielle / National Industrial Property Institute) and the OHIM (The Institute for the registration of European Trade Marks) in 2003. The trade marks then became European. All those who comply with the usage rules may now use this label.

(Source : Epson)